Scaling a business is on the mind of most entrepreneurs and leaders. The first thought is to look at ways to bring on new clients or customers, but that is not often the best way to achieve constant growth and scale. Let’s look at a better way to scale your business.
Why You Should Grow Leaders First?
When business leaders want to scale their business, often they look to revenue and consider ways of how to grow it. This often leads to more marketing spend, a bigger sales team, more sales incentives, or similar activities to grow revenue.
However, this not the best way to grow your business in 2022. Instead, you should focus on building other leaders in your organisation, leaders who will grow your business.
Having leaders in your business can help to push all areas of your business forward, allowing you to grow in all directions and scaling your business in a more solid and balanced manner.
Imagine if you had a leader pushing your sales and marketing team to find new business, a operations leader who was pushing your team to provide the best and most efficient service, and a customer service leader who made sure your customers were happy. Imagine the growth your business would have like this, compared to you being the only one pushing and inspiring your company.
How To Grow Your Leaders?
So how do you grow these superstar team leaders who you can rely on to help you grow and scale your business. This can often seem like the hardest part of the who process, but it is less complicated than it seems.
The first step is to listen. Listen to what your team are telling you, listen to their struggles, be the person they can come to.
Then ask. Rather than giving them the answer, ask targeted questions to help them figure out the answer for themselves. This does two things, firstly it helps grow the confidence of your leader, secondly it helps grow their relationship with you.
Knowing that you are there to support and help them grow can have incredible benefits to the growth of your leaders and this is where the listen – ask method works so well.
Growing leaders is an empowering process. It allows you to grow, guide, and shape the future leaders of your company. Dedicate the time to growing your leaders now, and in the future, you will see the results.