What are private offers and multiparty private offers?
- Private offers for customers: Offer the ability for ISV partners to create a private offer to sell directly to a customer. If the customer has a cloud consumption commitment with Microsoft, the sale can count towards the customers' commitment if the offer is Azure IP co-sell incentivized. To learn more, see ISV to customer private offers.
- Multiparty private offers: Multiparty private offers empower eligible partners to come together, create personalized offers with custom payouts, and sell directly to Microsoft customers with simplified selling through the marketplace. And for customers that have a cloud consumption commitment, every dollar of the sale counts toward their commitment when they purchase solutions that are Azure IP co-sell eligible. It also enables the customer's preferred partner to work with ISVs on marketplace deals and specify a custom price to that partner for the deal.
Multiparty private offers empower ISVs to scale and unlock a repeatable revenue channel with channel partners. You can create new offers within minutes and customize the pricing and terms to build the partnerships you need to close deals quickly.
Overview of the multiparty private offers experience:
- The ISV creates a private offer and sends it to the channel partner.
- The channel partner finalizes the offer and extends it to the customer.
- The customer buys through the commercial marketplace.
- Microsoft invoices the customer according to their billing terms with Microsoft.
- Microsoft pays the ISV and the channel partner.
Customers in the United States, United Kingdom, and Canada markets are supported for multiparty private offers.